You need at least a Starter Account to use this feature. Each of Wilson, Stewart and Bird generated more than $600,000 in social value this season, in large part because they were some of the most active athletes on the platform when it came to sharing content from other brands and personalities. Her Oregon teammates Satou Sabally (second overall to Dallas Wings) and Ruthy Hebard (eighth overall to Chicago Sky) also went in the first round. That year, the minimum regular season attendance was on a Wednesday, with, The Miami Sols best highest attended regular season game was July 17, 2002 against the Sacramento Monarchs, with. Register in seconds and access exclusive features. The league added it's also the most-viewed WNBA season since 2008. WNBA fans are between 2 to 6.6 times more likely than an average sports fan to be interested in politics and especially womens rights, said Niky Scott, a customer success manager at Zoomph. The leagues fixtures were averaging 357,000 viewers across ABC, ESPN and ESPN2 after the first five games of the current campaign, which is the WNBAs 25th season. The value of working through athletes as influencers in the WNBA is evident in the data as well. Also, the viewership on ESPN and ESPN2 increased 11% from 202,000 views last season to 224,000. The sixth-seeded Chicago Sky defeated the seventh-seeded Dallas Wings, 81-64, and the fifth-seeded Phoenix Mercury edged the eighth-seeded New York Liberty, 83-82, to advance to the second round of the playoffs. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Research expert covering sports and video gaming, Profit from additional features with an Employee Account. This year, ESPNs 2021 WNBA schedule featured 24 regular season games, as well as the WNBA Playoffs and Finals, the WNBA All-Star Game, and the annual WNBA Draft. The Nielson-measured average total viewers for national telecasts of NBA games was up 8% from the 2016-17 season at 1.28 million. There have been ups and downs along the way, including a worldwide pandemic the league is still navigating this season. NBA commissioner Adam Silver reports that the WNBA has lost an average of $10 million every year it has existed, which the NBA subsidizes out of the goodness of its politically correct heart. WNBA games averaged 321,000 viewers across ESPN, ESPN2, ABC and CBS during the regular season, up 51% from last year and the league's most-watched season in 13 years. The Pac-12 and SEC commissioners will be bringing NIL issues to lawmakers, High school girls golf: 3A region recaps, Richfield, Morgan, Union and Judge Memorial claim region titles, High school boys soccer: 3A/2A second round recap from Wednesdays games, It reportedly wont be long until the Mountain West Conference eliminates divisions, Change may be on the way for the transfer portal and college football recruiting. 2), the Las Vegas Aces (No. Got a confidential news tip? Viewership across its national television partners ABC, CBS, ESPN, and ESPN2 was up 16 percent over the 2021 season. The highest average was the Phoenix Mercury with 5,849 and the lowest was the Los Angeles Sparks with 1,144. Register in seconds and access exclusive features. But not womens basketball college or pro (according to the NCAA, the average attendance for college basketball for the 2018-19 season was 1,625 for Division I women and 5,650 for Division I men). Alex Ovechkin has led the Capitals this season with 33 goals, 24 assists, and 244 shots on goal. Additionally, the WNBA saw an increase in the opening weekend and postseason viewership last season while it alongside the NBA return to play, the NWSL Challenge Cup, and the NHL return to play. I just wanted to reiterate that data point. Minnesota Lynxs Sylvia Fowles, in the final game of her illustrious career, became the first player in league history to log 4,000 career rebounds and Seattle Storms Sue Bird scored her 1,000. The 2022 WNBA Playoffs presented by Google tips off on Wednesday, Aug. 17, when the No. Candace Parker #3 of the Chicago Sky celebrates with her teammates after winning Game Four of the 2021 WNBA Finals against the Phoenix Mercury on October 17, 2021 at the Wintrust Arena in Chicago, Illinois. And Game 2 of that series averaged 1.2 million viewers on ABC. The WNBA reached several milestones in its landmark season. Use Ask Statista Research Service. The WNBA averaged 413,000 viewers in that year. The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). 1 overall pick in the WNBA draft Saturday, April 17, 2004, in Secaucus, N.J. 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All year, league executives were gratified that ESPN agreed to increase its investment in the league and air a record 37 games across its networks, about three times its typical WNBA slate. Of the eight original teams, only the Los Angeles Sparks, Phoenix Mercury, and the New York Liberty have lasted. Regardless, the inevitable "Steenerico" reunion to take down The Bloodline . Still, there were times that WNBA oversaturation bit the league. The NBAs annual revenues are $7.92 billion, the WNBAs $60 million which would not even cover the combined salaries of NBA players Kevin Love and Damian Lillard. Click the logo and sign up for access to the ESPN Images Library. Every WNBA Player. The game took place on a weekday on ESPN (rather than ESPN2) and had no football or NBA competition. Bill Laimbeer, a four-time NBA All-Star, was known as one of the Detroit Pistons' "Bad Boys" when they won NBA championships in 1989 . Which was a drop of 16% on the previous year. WNBA 2021 commercial guide: Every franchise, every sponsor, all the major TV deals. According to Burack, who also cited Nielsen data, TNT's slate of NBA games declined by 19 percent compared to 2019 (from 1.5 million to 1.2 million viewers per game) while ESPN's offerings . (Photo by Julio Aguilar/Getty Images), Ackerman, right, after the Mercury chose her as the No. National Basketball Association all-time triple double leaders 1946-2022, Value of National Basketball Association franchises 2022, National Basketball Association all-time assists leaders 1946-2023. And thats a 7% improvement. The BarDown Podcast. WNBA games haven't averaged 8,000 fans per game since 2009, and the 2017 figure was down 28.9 percent from the league's all-time high attendance in 1998, which was the WNBA's second season. Are you interested in testing our business solutions? An NBA Draft . In essence Black males are the main supporters of the WNBA, yet Layshia Clarendon decided to focus her anger towards them. Game 2 (Oct. 13, ESPN) became the most-viewed Game 2 since 2003 and the most-viewed Finals game since 2017s Game 5. The Women's National Basketball Association concluded its 25th anniversary season with another positive sign for viewership for its championship series. A Division of NBCUniversal. NBA games average 2 million TV viewers per game;WNBA games averaged 246,000 viewers during the 2019 regular season, according to Sports Media Watch (well ignore the 2020 season impacted by the pandemic). "Level of interest in WNBA in the United States as of May 2022, by gender." The WNBA's Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. Level of interest in WNBA in the United States as of May 2022, by gender [Graph]. Create your account and get enhanced access to all the latest stories. Then you can access your favorite statistics via the star in the header. Take the Orange Hoodie campaign in which the league partnered with ESPN and athletes across sport to push its signature orange logo hoodie, sold by Fanatics, as well as general excitement in the lead-up to its opening weekend in late July. The playoffs were the most-watched since 2014. ESPN also. The league reported 387,000 average viewers last year, up 123 percent from 2019. In that year, the WNBA averaged 413,000 viewers. (But) there will be more opportunities for that coming up next season.. 1 seeded Las Vegas Aces and WNBA All-Stars Aja Wilson and Kelsey Plum on ESPN at 10 p.m. Morning Consult. This year the WNBA celebrated its 25th season and with that came exponential viewership growth across multiple categories on ESPN networks. The three-game series averaged 848,000 viewers. Season. Get full access to all features within our Business Solutions. (September 21, 2022). The Orange WNBA Logo Hoodie was the best-selling item on The WNBA Store for the second consecutive season. Accessed March 05, 2023. https://www.statista.com/statistics/1108312/women-national-basketball-association-interest-gender/, Morning Consult. And the Las Vegas Aces, Connecticut Sun, Seattle Storm, Washington Mystics, New York Liberty, and Atlanta Dream all were on a decline. Recently, Draymond Green, one of those highly paid male players, poured a little gas on the fire by offering his opinions on the subject (in short, the women shouldnt complain). The league is nearly irrelevant to the average sports fan. The 2023 Big Ten Women's Basketball Tournament presented by TIAA marks the 30th in conference history. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. A WNBA roster has a maximum of 12 players, whereas an NBA roster has a maximum of 15 players and a minimum of 12. system, which features three uniform editions for each of the 12 teams, WNBA merchandise on The WNBA Store saw record growth this season with a 50% increase over last year. The increase in WNBA viewership coincides with the most-ever league games on national television. And the entire Finals series averaged 548,000 viewers, making it also the most watched since 2017. Im not going to rest till I fix that. said WNBA Commissioner Cathy Engelbert. The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers . Back in 2020, the WNBA and the Womens National Basketball Players Association signed a landmark collective bargaining agreement. The latter doesnt produce the same revenues or interest as the mens game (quick, name five of the best LPGA players). Please do not hesitate to contact me. The rest, as they say, is history. . The 2021 NBA Playoffs overall (inclusive of Finals) averaged 4.25 million viewers across ABC, ESPN and TNT, up 35% vs. the 2020 postseason. The champion Chicago Sky sold out both of their home games during the Finals and ticket . Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising. Chart. For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. The mens league casts a big shadow, which is why the WNBA plays its season from July to October. PALMETTO, FLORIDA - OCTOBER 06: The Seattle Storm celebrates after defeating the Las Vegas Aces [+] 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. That is a 49% increase compared to 2020 and 24% increase to 2019. The WNBAs Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. And Buzzer began featuring live content and WNBA League Pass games on its mobile platform in the companys first foray into womens professional sports. The NBA and WNBA have little in common, other than they play the same sport. (Photo by Julio Aguilar/Getty Images), television ratings were down 16 percent in the regular season, organize political and social movements among fans and viewers. All of which leaves the WNBA a little short of money. Learn more about how Statista can support your business. The campaign generated 9 million impressions on the leagues owned social media accounts alone, according to data provided to me by the social media data firm Zoomph. That game averaged 755,000 viewers on ABC. His season stats have been removed from the XFL website but are still available via the Guardians' Week 1 box score. Profit from the additional features of your individual account. For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game. "It's so interesting, . The drop of new jerseys alone yielded over 69 million impressions on drop day. On TNT, in the measurement from 2011-12, NBA viewership is down 40%. Get this delivered to your inbox, and more info about our products and services. So while television ratings were down 16 percent in the regular season, the league was pleased to simply be on more screens and in more minds during a blitz of sports in the late summer. Viewership increased 23% from last year's three-game sweep (Storm-Aces: 444K) and up 43% from the five-game Mystics-Sun series in 2019 (381K). These decreases are what sitcoms experience before cancellation. The final game for that series averaged 570,000 viewers. Game 3 (Oct.15, ESPN2) notched 524,000 viewers and peaked at 591,000, making it the most-viewed non-title-clinching Game 3 since the 2007 WNBA Finals. 2023 CNBC LLC. As for the WNBA post-season, it was the most viewed since 2014. Overall, the 2014 playoffs averaged a 0.3 rating and 489,000 viewers on the ESPN networks, up from 0.2 and 272,000 in 2013. ESPN is making it easy to watch the Draft, Bria Felicien, the creator of The Black Sportswoman, said. Visit ESPN to view the Las Vegas Aces team stats for the 2022 season. It was the most watched Finals series since 2017. Today's top WNBA players can earn upwards of $500,000, courtesy of last year's landmark collective bargaining agreement, which guaranteed new maternity benefits and better travel conditions. The top two seeds the No. The NBAs average attendance is 17,760, the WNBAs 6,535. The league started the 25thseason by introducing its new official game ball by Wilson Sporting Goods through a new multiyear global partnership. That number was up 18% year over year, according to ESPN, despite the competition. According to Across the Timeline, average WNBA attendance per team during the regular season in 2021 was 2,388 fans. Former Baylor guard and current New York Liberty draft pick DiDi Richards has a projected sponsorship value of $254 thousand based on her social media impressions calculated by Zoomph. SportsPro. WNBA Moments on Top Shot gave fans the ability to own dynamic in-game moments from WNBA players and legends. The latest figures continue a positive start to the season for the WNBA, which saw record ratings in Canada during its opening weekend, including a 325 per cent increase in average viewership. Digging into just the ESPN family of networks, regular season games broadcast or streamed averaged 306,000 viewers per game in 2021. VIEWERSHIP: Combined viewership for the WNBA across ESPN Networks (ABC, ESPN, ESPN2) and the CBS Television Network was up 16 percent over the 2021 regular season, averaging 379,000. The NBA's average attendance is 17,760, the WNBA's 6,535. The WNBA Playoffs will feature a maximum of 19 games, all available across ABC, ESPN, ESPN2 and the ESPN App. According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. Here is the average WNBA attendance by team for the 2021 regular season: Total WNBA attendance by team in 2021 was led by the Phoenix Mercury with 93,585 fans. Measuring the post-season revenue is a bit difficult, but estimating is assisted by presented viewership numbers. You may opt-out by. James Pitaro, Chairman, ESPN and Sports Content, WNBA Free Agency Special Set for ESPN2 on Wednesday, Feb. 1. The St. Louis Blues are averaging 3.05 goals per game, 3.64 goals against per game, 20.7% on the power play, and 76.7% on the penalty kill. Early metrics still showed spikes in WNBA viewership, with Game 1 racking up an average of 555,000 viewers for the most-viewed Finals' opener in five years. This season represented the first time the Sky were represented in the top team merchandise rankings since 2016 thats the Candace Parker effect! It wasnt until 1984 that the Olympics created a marathon for women. A paid subscription is required for full access. Get full access to all features within our Business Solutions. Washington out shot Anaheim by a total of 39-23 and went 0-3 on the power play in the game. Just two weeks later and five games in, WNBA ratings climbed even higher to 74% year over year growth. Are you interested in testing our business solutions? Access to this and all other statistics on 80,000 topics from, Show sources information . I want to get that to 100 million. They never got a single NBA/WNBA double-header over the course of this going back to July. Dont just show up for the big moments because WNBA fans and their athletes know this. 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. Who is new Runnin Ute Keba Keita and how is Utahs 2022-23 roster shaping up? Well reveal WNBA viewership by year. Then you can access your favorite statistics via the star in the header. I think the social media engagement was so it was different than last year, it was more intense, everyone was more excited. ET. You only have access to basic statistics. According to The Athletic, the 2022 WNBA All-Star Game peaked at 768,000 viewers. 2022 WNBA All-Stars Kelsey Plum, Sabrina Ionescu, Candace Parker, A . Other highlights from the season include: The WNBA Playoffs 2021 presented by Google tipped off on Thursday, Sept. 23, with two first-round, single-elimination games on ESPN2. The Phoenix Mercury selected Diana Taurasi number one overall in 2004. "Level of Interest in Wnba in The United States as of May 2022, by Gender. The WNBA Playoffs will feature a maximum of 27 games, all available across ABC, ESPN, ESPN2, ESPNU, the ESPN App and NBA TV. (Photo by Julio Aguilar/Getty Images). A hockey podcast that doesn't talk about last night's scores. Sky forward Candace Parker finished the game with 16 points and team-high 13 rebounds. viewership dropped roughly 50 percent . Twenty-five years ago, the National Basketball Association Board of Directors approved the Womens National Basketball Association. While the NBA had higher viewership numbers last summer, 68% of our fans watched the NBA versus 82% of them watching a regular-season WNBA game. In addition, the league teamed up with Dapper Labs, the company behind NBA Top Shot and the Flow blockchain, to launch WNBA Moments on Top Shot, giving fans the ability to own dynamic in-game moments from WNBA players and legends. To use individual functions (e.g., mark statistics as favourites, set An NBA basketball is two ounces heavier and an inch larger in circumference than a WNBA basketball. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising.. The showdown recorded 789,000 viewers, peaking at a million for the primetime presentation. The 2021 NCAA Womens Final Four pulled some of its highest viewership numbers ever. A link has been emailed to you - check your inbox. Business Solutions including all features. Nobody wants to acknowledge that some sports translate better than others for both men and women, for whatever reason.